/* Page compositions. */
.hero {
  --hero-min-height: 650px;
  --hero-viewport-height: calc(100svh - 16px);
  --hero-viewport-limit: 850px;
  min-height: max(var(--hero-min-height), min(var(--hero-viewport-limit), var(--hero-viewport-height)));
  margin: 12px;
  position: relative;
  isolation: isolate;
  border-radius: 22px;
  overflow: hidden;
  display: flex;
  align-items: flex-end;
  color: white;
  background: #37202a;
}
.hero__image,
.hero__image img,
.hero__shade {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}
.hero__image {
  z-index: -3;
}
.hero__image img {
  object-fit: cover;
  object-position: 50% 45%;
}
.hero__shade {
  z-index: -2;
  background:
    linear-gradient(90deg, rgba(29, 12, 20, 0.46), rgba(29, 12, 20, 0.03) 78%),
    linear-gradient(0deg, rgba(24, 12, 18, 0.5), transparent 70%);
}
.hero__content {
  padding: 120px 0 68px;
  position: relative;
}
.hero__eyebrow {
  font-size: 12px;
  letter-spacing: 0.025em;
  margin-bottom: 21px;
}
.hero h1 {
  max-width: 740px;
}
.hero__lede {
  max-width: 470px;
  font-size: var(--lead-size);
  line-height: var(--lead-leading);
  margin: 25px 0 30px;
  color: #f4eeee;
}
.practice {
  display: flex;
  align-items: center;
  gap: 50px;
  padding-block: 30px;
  border-bottom: 1px solid var(--line);
}
.practice > p {
  flex: 0 0 160px;
  font-size: var(--support-size);
  line-height: var(--body-leading);
  color: var(--muted);
}
.practice > p strong {
  color: var(--ink);
  font-weight: 500;
}
.practice__links {
  display: flex;
  align-items: center;
  gap: 38px;
  min-width: 0;
  overflow-x: auto;
  padding-block: 12px;
  scrollbar-width: thin;
  scrollbar-color: var(--line) transparent;
}
.practice__links a {
  font-size: var(--support-size);
  font-weight: 500;
  color: #69625e;
  white-space: nowrap;
  padding: 5px 0;
}
.practice__links a:hover {
  color: var(--crimson);
}
.intro {
  display: grid;
  grid-template-columns: 1fr 2.12fr;
  gap: 64px;
}
.intro__aside {
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  padding-block: 8px 3px;
}
.intro__aside .label {
  max-width: 155px;
  line-height: 1.7;
}
.intro__aside p {
  font-size: var(--support-size);
  color: var(--muted);
}
.intro__main h2 {
  font-size: clamp(34px, 3.65vw, 54px);
}
.inline-image {
  width: 108px;
  height: 0.76em;
  display: inline-block;
  vertical-align: baseline;
  border-radius: var(--pill);
  overflow: hidden;
  margin-inline: 5px;
}
.inline-image img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: 40% 48%;
}
.intro__main > p {
  max-width: 615px;
  margin-top: 28px;
  color: var(--muted);
  font-size: var(--body-size);
}
.intro__channels {
  display: flex;
  flex-wrap: wrap;
  gap: 30px;
  margin-top: 28px;
  font-size: var(--support-size);
  color: var(--crimson);
}
.services__grid {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: 18px;
}
.services__index {
  display: flex;
  flex-wrap: wrap;
  gap: 12px 28px;
  margin: -14px 0 32px;
}
.services__index a {
  display: inline-flex;
  align-items: center;
  justify-content: space-between;
  gap: 18px;
  min-height: 44px;
  font-size: 15px;
  font-weight: 500;
  color: var(--crimson);
}
.services__index a:hover {
  text-decoration: underline;
  text-underline-offset: 5px;
}
.service-family {
  display: grid;
  grid-template-columns: 0.95fr 1.05fr;
  align-items: start;
  gap: 64px;
  margin-top: 48px;
  padding-top: 40px;
  border-top: 1px solid var(--line);
}
.service-family__intro h3 {
  font-size: clamp(30px, 3vw, 44px);
}
.service-family__intro > p {
  max-width: 390px;
  margin: 22px 0 20px;
  color: var(--muted);
  font-size: var(--copy-size);
}
.website-offers {
  display: grid;
  gap: 28px;
}
.service-offer {
  min-width: 0;
}
.service-offer h4 {
  margin: 0;
  font-size: 27px;
  line-height: 1.2;
  font-weight: 500;
  letter-spacing: -0.04em;
  text-wrap: balance;
}
.service-offer > p {
  margin: 14px 0 15px;
  color: var(--muted);
  font-size: var(--copy-size);
  line-height: var(--body-leading);
}
.service-offer__scope {
  display: block;
  color: var(--crimson);
  font-size: var(--support-size);
  line-height: var(--body-leading);
}
.website-offers .service-offer + .service-offer {
  border-top: 1px solid var(--line);
  padding-top: 28px;
}
.automation-offers {
  display: grid;
  gap: 16px;
}
.automation-offers .service-offer {
  padding: 30px;
  border-radius: var(--radius-sm);
  background: var(--paper);
}
.automation-offers .service-offer--agent {
  background: var(--crimson-lt);
}
.service-family__note {
  color: var(--muted);
  font-size: var(--support-size);
  line-height: var(--body-leading);
  margin-top: 4px;
}
.service-card {
  position: relative;
  border-radius: var(--radius);
  padding: 36px;
  background: var(--paper);
  overflow: hidden;
}
.service-category {
  display: block;
  font-size: 14px;
  font-weight: 500;
  color: var(--crimson);
  margin-bottom: 26px;
}
.service-card p {
  font-size: var(--copy-size);
  line-height: var(--body-leading);
  color: var(--muted);
  margin: 20px 0;
  max-width: 390px;
}
.service-card--seo {
  grid-column: span 7;
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  padding: 0;
  min-height: 485px;
}
.service-card__content {
  padding: 36px 26px 30px 36px;
}
.service-card__photo {
  min-height: 425px;
  margin: 12px 12px 0 0;
  border-radius: 16px;
  overflow: hidden;
}
.service-card__photo img {
  height: 100%;
  width: 100%;
  object-fit: cover;
  object-position: 62% 50%;
  transition: transform 1s var(--ease);
}
.service-card--seo:hover .service-card__photo img {
  transform: scale(1.035);
}
.service-card__base {
  grid-column: 1/-1;
  display: flex;
  align-items: center;
  gap: 12px 22px;
  padding: 18px 36px;
  font-size: var(--support-size);
  color: var(--muted);
  flex-wrap: wrap;
}
.service-card__base a:hover {
  color: var(--crimson);
}
.service-card--visibility {
  grid-column: span 5;
  background: #eee6e8;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
}
.word-art {
  display: flex;
  flex-wrap: wrap;
  gap: 0 15px;
  align-items: center;
  padding-bottom: 36px;
  font-size: clamp(39px, 4vw, 56px);
  line-height: 1.06;
  letter-spacing: -0.06em;
  color: var(--crimson);
}
.word-art span:nth-child(2) {
  color: #9b6170;
}
.word-art span:nth-child(3) {
  color: #795c64;
}
.service-card--citations {
  grid-column: span 5;
  background: #f0edeb;
  min-height: 342px;
}
.service-card--citations h3,
.service-card--citations p {
  position: relative;
  z-index: 1;
}
.service-card--citations p {
  max-width: 340px;
}
.citation-symbol {
  position: absolute;
  top: 18px;
  right: 29px;
  color: #d3c9c9;
  font-size: 72px;
  letter-spacing: -0.08em;
  line-height: 1;
}
.citation-symbol .icon {
  width: 1.5em;
  vertical-align: 0;
}
.service-card--paid {
  grid-column: span 7;
  display: flex;
  flex-direction: column;
}
.service-card--paid p {
  max-width: 460px;
}
.service-card__links {
  display: flex;
  flex-wrap: wrap;
  gap: 25px;
  margin-top: auto;
}
.ai__grid {
  display: grid;
  grid-template-columns: 1.05fr 1fr;
  gap: 56px;
  align-items: start;
}
.ai__image {
  align-self: stretch;
  min-height: 580px;
  border-radius: var(--radius);
  overflow: hidden;
  background: #e9e2d9;
}
.ai__image img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: 49% 50%;
}
.ai-panel {
  scroll-margin-top: 50px;
}
.ai-panel h3 {
  font-size: 32px;
}
.ai-panel > p:not(.fine-print) {
  margin-top: 18px;
  font-size: var(--copy-size);
  line-height: var(--body-leading);
  color: var(--muted);
}
.ai-panel + .ai-panel {
  margin-top: 45px;
}
.tabs-enhanced .ai-panel + .ai-panel {
  margin-top: 0;
}
.ai__cta {
  margin-top: 12px;
}
.ai__note {
  display: grid;
  grid-template-columns: 1fr 2.12fr;
  gap: 64px;
  border-top: 1px solid var(--line);
  padding-top: 30px;
  margin-top: 44px;
}
.ai__note > span {
  font-size: var(--support-size);
  font-weight: 500;
  color: var(--crimson);
}
.ai__note p {
  color: var(--muted);
  max-width: 620px;
}
.ai__note a {
  color: var(--crimson);
  text-decoration: underline;
  text-underline-offset: 3px;
}
.results__grid {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: 64px;
  align-items: center;
}
.results__intro p {
  color: var(--muted);
  margin: 26px 0 18px;
  font-size: var(--body-size);
  max-width: 430px;
}
.project {
  border-radius: var(--radius);
  padding: 36px 40px;
  background: #eee4e6;
}
.project__head {
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  gap: 12px;
  color: var(--crimson);
  font-size: var(--support-size);
  padding-bottom: 32px;
}
.project h3 {
  color: var(--crimson);
  font-size: 37px;
}
.project__scope {
  display: grid;
  gap: 24px;
  margin-top: 35px;
}
.project__scope > div {
  display: grid;
  grid-template-columns: 105px 1fr;
  gap: 24px;
}
.project__scope dt {
  font-size: var(--support-size);
  color: var(--crimson);
  padding-top: 2px;
}
.project__scope dd {
  font-size: var(--body-size);
  color: #66575c;
}
.project__caption {
  border-top: 1px solid #d9cbd0;
  padding-top: 22px;
  margin-top: 30px;
  font-size: var(--support-size);
  color: #76626a;
}
.approach__steps {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 50px;
  margin-top: 40px;
}
.approach__steps li {
  border-top: 1px solid var(--line);
  padding-top: 24px;
}
.step-number {
  color: var(--crimson);
  font-size: 14px;
  display: block;
  margin-bottom: 28px;
}
.approach__steps h3 {
  font-size: 24px;
}
.approach__steps p {
  color: var(--muted);
  margin-top: 16px;
  font-size: var(--copy-size);
}
.step-output {
  display: block;
  margin-top: 28px;
  color: var(--crimson);
  font-size: var(--support-size);
}
.pricing__grid {
  display: grid;
  grid-template-columns: 1fr 1.15fr;
  gap: 64px;
  align-items: center;
}
.pricing__intro > p:not(.label) {
  max-width: 425px;
  margin-top: 24px;
  color: var(--muted);
  font-size: var(--body-size);
}
.pricing__intro strong {
  color: var(--ink);
  font-weight: 500;
}
.pricing__intro > p.fine-print {
  font-size: var(--support-size);
  margin-top: 20px;
}
.pricing__intro .btn {
  margin-top: 30px;
}
.packages {
  display: grid;
  gap: 12px;
}
.package {
  position: relative;
  padding: 29px 78px 29px 30px;
  border-radius: 18px;
  background: var(--paper);
}
.package__category {
  font-size: 13px;
  color: var(--muted);
  display: block;
  margin-bottom: 12px;
}
.package h3 {
  font-size: 29px;
}
.package p {
  font-size: var(--body-size);
  line-height: var(--body-leading);
  color: var(--muted);
  margin-top: 12px;
}
.package--featured {
  background: var(--crimson-lt);
}
.package--featured h3,
.package--featured .package__category {
  color: var(--crimson);
}
.package--featured .round-link {
  background: var(--crimson);
  color: white;
  border-color: var(--crimson);
}
.faq {
  display: grid;
  grid-template-columns: 1fr 1.55fr;
  gap: 64px;
  align-items: start;
}
.faq__intro {
  position: sticky;
  top: 70px;
}
.faq__intro p {
  max-width: 280px;
  color: var(--muted);
  font-size: var(--copy-size);
  margin: 24px 0 18px;
}
.faq__items details:first-child summary {
  padding-top: 4px;
}
.contact {
  display: grid;
  grid-template-columns: 1.9fr 1fr;
  gap: 60px;
  background: #efe4e7;
  padding: 65px;
  border-radius: var(--radius);
  align-items: end;
}
.contact h2 {
  color: var(--crimson);
}
.contact__main > p:not(.label) {
  color: #725e65;
  max-width: 440px;
  font-size: var(--body-size);
  margin: 24px 0 28px;
}
.contact__note {
  display: block;
  font-size: var(--support-size);
  color: #725e65;
  margin-top: 15px;
}
.contact__audit {
  padding: 30px 0 3px 36px;
  border-left: 1px solid #d7c3ca;
}
.contact__audit h3 {
  font-size: 29px;
  color: var(--crimson);
}
.contact__audit p {
  font-size: var(--body-size);
  color: #725e65;
  margin: 18px 0;
}